Blackpool, the town on the Lancashire coast in England, is well-known for its cemented place as “the archetypal British seaside resort.” Photographs from its heyday show crowds of tourists on the beach and promenade engaging in enjoyable activities such as riding donkeys, eating ice creams, napping, riding carriages. Today Blackpool remains the most popular seaside resort in the UK.

Take a look back at the good old British seaside holiday through 16 nostalgic vintage color photographs taken by John Chillingworth at the Blackpool beach in the summer of 1954:

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954

Holidaymakers at Blackpool Beach in 1954